Launching a new brand? After a new look? Or wanna be a new friend?
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UK
+44 (0) 20 7183 1564
27 Mortimer St
London, W1T 3BL
USA
+1 650 360 1297
San Francisco
Skin&Me
Feelgood Pharma - personalised skincare that makes you feel good inside and out
Overview
Gleam (previous brand name) offered a combination of expertise and a positive approach to problem skin. With their team of dermatologists, they created a bespoke service, with formulations tailored to each customer’s particular skin type and stage of care.
They needed a new brand (including new name) that would stand out in the crowded skincare market.
Results
Raised over £15million in funding
Daily Doser patented
Exceeded 1 million customers in 2023
The solution
We renamed the brand Skin + Me to reflect this highly personalised brand. The Identity was born from the idea of ‘feel good pharmacy,’ playfully blending the visual codes of prescriptions and personalisation, efficacy and emotion, the reliable and the relatable. We created the brand name, brand identity and highly innovative packaging solution.
The Results
In its first two years of operation, Skin + Me prescribed millions of products to help hundreds of thousands of customers achieve their skin goals. The Daily Doser has been patented (a metered dispenser that delivers the exact dose of personalised solution for the customer’s nightly application).
"Kuba and his team nailed it. Skin + Me has grown significantly over the past few years and the consistent feedback I get from people is "I love the brand"! "
