As well as a logotype, we created a custom typeface, that flexes and scales just like the office spaces themselves.
We wrapped the rebrand up in the tagline; the way to work.
Runway East is a flexible workspace company that is the antithesis of the boring office. They have flexible office space that grows with the companies that partner up with them...and that is what we gave them branding wise. A flexible branding scheme that literally grows (and sometimes shrinks). We designed a logotype that stretches from West to East with brand colours that complement the vibrancy of the spaces themselves.
As well as a logotype, we created a custom typeface, that flexes and scales just like the office spaces themselves.
We wrapped the rebrand up in the tagline; the way to work.
