HEIGHTS

CREATING A BRAND
TO REACH NEW HEIGHTS

Overview

The founders of Heights, Dan Murray-Serter and Joel Freeman, came to us with a blank piece of paper. They had ambitions to create the first science-backed, vegan supplement brand, aimed at brain health, energy, and gut health. Having already created a brilliant product, they wanted a brand that measured up.

And so Heights was born...

Expertise

  • Identity
  • Naming
  • Packaging
  • Photography & Video
  • Strategy
  • TOV
  • Web

Results

Successful US launch

£32M ARR

Over 100,000 monthly subscribers

"Working with K&F was one of the most transformational experiences on our journey at Heights. They were with us from day zero, literally coming up with; the brand, the brand identity, the brand name, the brand idea, the photography, how the website would look, how the product should feel, the packaging design.

Every single brand touchpoint, every way that we had to think about the brand, was all done in collaboration with Kuba and there's no way that Heights would be the brand it is today without him and his support on our journey.”

DAN MURRAY | FOUNDER

We are proud to continue to work with Dan&Joel, consulting on new product development, brand strategy, content creation and packaging production support.

We worked in collaboration with Ragged Edge and Pentagram to create the brand and its iconic award winning bottle design.